With his belief that Data can solve (most) business problems, his technical skills, his love for new technology and his hobby of Behavioural Science, Martin has repeatedly helped organisation resolve what is no longer a technology problem. Martin has spent decades achieving meaningful and successful Data transformations and programmes across different industries and organisations of varying sizes. Including a few FTSE Top 50. Navigating to success is an inspiring journey. A key lesson to share is how to take something so technical, abstract and intangible and transform people, technology and mindset. Thus delivering operational efficiencies, competitor advantage and harmonised objectives for a focused organisation.