Tech talk: The Privacy Evolution: Enabling Trusted Data Use
To the modern privacy professional, it may often seem that privacy law, guidance, and court rulings are at odds with the most common, fundamental business practices in today’s digital age. Data crossing borders, analytics, and the use of AI are commonplace in today’s enterprises, and that is unlikely to change no matter the regulatory environment.
Because of this, it is more important than ever that privacy programs serve as more than a box-checking legal and compliance exercise, and shift toward data intelligence and governance programs that embed privacy policies, controls, and principles into both the culture of and technology used by the business at large. This enables the business to confidently use data in a way that is compliant, ethical, and trusted by default. In this session, you’ll learn how privacy teams can leverage technology to begin this shift by:
- Streamlining the ongoing understanding of the data being processed by the business and the laws and requirements that apply
- Enabling transparency with individuals and facilitating & respecting their choice in how their data can be used
- Making data use trusted by default by automatically enforcing these policies, principles & choices across the IT ecosystem