Fireside Chat: Ethical AI – how do you ensure Big Data doesn’t overstep the mark?
Big Data and AI can give us incredible insights into the behaviours, interests, likes and dislikes of our customers. However, there’s a real risk of crossing boundaries and for firms to behave in creepy or downright illegal ways. How can we use the power of Big Data and AI without crossing that line? In this discussion, panellists will explore:
• The ethical issues involved in Big Data analytics
• How to decide what is/isn’t unethical
• The current legislative landscape
• The importance of transparency and clear communication about what you
do with data